Tag Archives: marketing

Marketing Mojo with Two Bright Lights

4 Nov

Images courtesy of Jessica Claire Photography

A few months ago a good friend and fellow Betty Susannah Gill, told me about Two Bright Lights, an online service which offers image sharing, networking and analytics to help wedding business’ improve their marketing. They offer a free 30-day trial, so I thought I’d give it a try – and I have to say, I was very happy with the results!

In just three weeks of submitting to a half dozen blogs, four were approved! You can submit weddings, engagement sessions, portraits and styled shoots – when you login you check out what their Editorial Partners are looking for and submit in a few quick and simple steps. There are blogs you’ll know well, others that are pleasant surprises; certainly something for everyone. Here’s a sampling:

FREE Bootcamp

For those of you in the Philadelphia area next Wednesday night, Two Bright Lights is offering a FREE Bootcamp hosted by one of their recent Philly transplants, Shalyn Hockey. Some details from their email invite:

What: A fantastic chance to learn about Two Bright Lights as well as mix and mingle with your fellow industry colleagues from the area.

When: November 9, 2011 | 7-9 pm

Where: Locust on the Park at 201 S. 25th St, Philadelphia, PA (In Center City a few blocks from Rittenhouse Square)

RSVP: The event is FREE, but space is limited so you must RSVP to attend.

Questions? Call Shalyn Hockey at 805-975-2932 or email shalyn@twobrightlights.com

FREE Online Business Workshop

6 Sep

This Friday and Saturday, September 9-10, Tamara Lackey will be holding an in-depth workshop that you can register for right here, at no cost! It’s a follow-up to her last course, The Business Whiteboard, and will cover a lot of ground. Here’s the schedule:

Day 1 – September 9th

Where We Left Off: The White Board
Why Doing it ALL Will Take You Down
Creating An Online Presence
Who Are You: Brand Culture
Marketing (That Works)
Strategy to Action: Doing the Work

Day 2 – September 10th

REAL Client Service
Money!!! Finance, Cash Flow and Profit
Get Legit: Legal Considerations
Small Shifts, Big Changes … Examine Your Attitude
Sales, Sales, Sales
Go Forth & Conquer!

Learn how to determine how potential clients currently view your business, how to subtly change these perceptions online and through word-of-mouth, marketing strategies that can help you go after the right goals, sage financial management tips – and so much more – in an easily digestible, step-by-step process. As Tamara puts it: “Turn ideas into plans, take action, and see results. This workshop is more than an overview about business. It’s how you can practically apply these principals to build a more effective and profitable company for yourself.”

Thank you fellow Photo Betty Susannah Gill for informing this post!